WishWell: How One Couple Turned Their Love Into a Global Movement of Kindness
Some love stories are more than just romantic—they ripple outward, touching lives far beyond the couple at their heart. For Wilde and Levine, what started as a cross-border romance quickly grew into something far more impactful: a mission to harness love, attention, and intention to uplift others around the world.
From First Meeting to “Wholemates”
Wilde and Levine’s journey began thanks to a mutual friend who recognized a shared resonance between them. Wilde, a New Jersey-based podcast host exploring motherhood and spirituality, and Levine, a Toronto chiropractor integrating energetic frequencies into holistic healing, seemed destined to connect.
After weeks of deep conversations by phone, they decided to meet in person—choosing a snowy winery halfway between their homes. Despite a raging snowstorm, both made the journey. When they embraced in that chilly parking lot, they knew they’d found something extraordinary. Their bond felt immediate and undeniable.
Since then, the couple has overcome long-distance logistics, blended their families, and built a home together in Toronto. Now happily married and raising three children from previous relationships, Wilde and Levine describe themselves as “wholemates”—a beautiful term capturing the sense of one soul living in two bodies. But their love story wasn’t just meant for them; they saw it as the foundation for something much bigger.
The Birth of WishWell: Community, Not Commerce
In a world increasingly consumed by digital distractions and social media overload, Wilde and Levine felt called to create an antidote—something rooted in presence, compassion, and purpose. That vision took shape in WishWell, a community-based app designed to bring people together through the simple but powerful act of wishing each other well.
Unlike most apps that capitalize on clicks and data, WishWell is built on a different economy—what Wilde and Levine call crowdfocus. It invites users to make heartfelt wishes—anything from healing to guidance to abundance—and to support the wishes of others through meditations, blessings, and mindful attention. Rather than scrolling endlessly through curated lives, WishWell users pause, reflect, and give.
As Wilde puts it, “Where attention goes, energy flows.” In a culture where our attention is often commodified and scattered, WishWell helps people reclaim it—choosing instead to use it in ways that foster connection, healing, and hope.
The Science of Wishing Well
WishWell isn’t just based on good vibes—it’s grounded in research that highlights the real benefits of giving and intentionality. When we focus on others with kindness, our brains respond by releasing neurochemicals like dopamine, serotonin, and oxytocin—the “love hormone.” These chemicals not only boost mood and lower stress but also create a greater sense of connection.
Oxytocin, in particular, offers more than emotional warmth. It’s been shown to protect the heart, reduce inflammation, and improve cardiovascular health. Acts of giving—whether a smile, a helping hand, or a digital blessing—are good for the giver and the receiver.
As Levine explains, we’re so accustomed to pouring our attention into algorithms and advertising platforms that we forget its true value. “Our attention has been devalued,” he says. “But when we give it back to each other, even in small ways, it has the power to heal.”
Real Wishes, Real Impact
Since its relaunch, WishWell has already seen deeply moving outcomes. Users have reported everything from improved family relationships to emotional support during illness. One particularly touching story came from a woman battling cancer, who shared that—even though her health didn’t improve—knowing that strangers across the world were sending her love made her feel less alone.
The beauty of WishWell is that it doesn’t require financial donations or grand gestures—just presence. And that, according to Wilde and Levine, is something we all possess in equal measure. In a time where resources are increasingly unequal, presence is a radical form of generosity.
Love, Attention, and the Future
For Wilde and Levine, WishWell isn’t a side project—it’s a manifestation of their shared purpose. Working together at home, side-by-side at their kitchen table, the couple infuses their creation with the same love that first brought them together.
“As long as we’re creating from love,” says Levine, “then we’re bringing something beautiful into the world. That’s all we can hope for.”
Their story is a reminder that love—when nurtured and directed—can ripple far beyond a single couple. It can become a force for change. Whether it’s a wish whispered into the void or a moment of mindful attention offered to a stranger, every small act adds up.
In a world that often feels fast, fragmented, and indifferent, Wilde and Levine’s mission is simple but profound: to bring love back into focus—one wish at a time.
